Social Media Video Production

As a brand, you need to be where your customers are. And your customers are on social media. TikTok, Facebook, YouTube, Instagram and others all favor and prioritize video content - and that's where a video production company comes in. We're here to help.

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Introducing The Customer Story Video Repurposing Service

Take your existing video content, whether they be customer testimonials, brand videos, explainer videos, educational videos, event videos or something else and transform them into multiple videos you can upload natively to each platform.

Here are the benefits:

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Hassle Free Social Video Strategy

You're busy, we get it. It's difficult enough to coordinate video shoots, wrangle customers, employees, partners to be in the same room at the same time. And now you're being told to make sure you have native social media videos on every platform.

Enter: The Customer Story Video Repurposing Service. You provide us your existing video content (if we don't have it already), and we will transform them into unique, engaging social videos optimized for every social media platform you want. No hassle. No stress. Easy.

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Supercharge Your Existing Social Media Marketing Strategy

We've already talked about how important video is on social media. Adding consistent high quality social media videos alongside your other content will drastically improve your existing content strategy.

Our content production process is efficient and affordable, and will get social videos in front of your audience driving engagement and increased awareness. Capture your audience's attention - and keep it - using video.

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Increase ROI of Your Video Production Budget

Whether you are a customer of ours or not, chances are you are already producing corporate videos (if not, may we suggest you go

here?) By utilizing a social video agency like The Customer Story, you can leverage that content across multiple platforms for a small additional cost. That is a lot of bang for your buck.

Using our editing services, one customer testimonial might be 3 or 5 short clips to post across all your social network for weeks.

One conference keynote may be 10 social videos for you to use on Instagram, TikTok, Facebook and LinkedIn.

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Are you ready?

If you are ready to boost your brand voice and create content relevant to every social platform (or at least the ones your customers use) - then pick a social media video production package below.

Unsure? Give us a call or shoot us a message and we'll be happy to work through it with you.

Social Media Video Production Packages

We are priced extremely competitive for the market and believe no one can match our quality for the price. Contact us to get the details.

3 Source Videos

Turn up to 3 videos a month into social optimized videos for whatever platforms you need to be on.

  • 3 Source Videos

  • Up to 3 clips per source video

  • Up to five platforms per clip

  • Up to 45 content deliverables!

  • No contracts and cancel anytime.

10 Source Videos

Turn 10 videos into social optimized videos for your active social platforms.

  • 10 Source Videos

  • Up to 3 clips per source video

  • Up to five platforms per clip

  • Up to 150 content deliverables!

  • No contracts and cancel anytime.

20 Source Videos

Turn 20 videos into social optimized videos for your active social platforms.

  • 20 Source Videos

  • Up to 3 clips per source video

  • Up to five platforms per clip

  • Up to 300 content deliverables!

  • No contracts and cancel anytime.

We also offer project based pricing and larger packages. Contact Us to learn more.

Our Social Media Video Production Work

From the Blog

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The New Traditional Marketing: Why Blogs, Static Content and Ads are Outdated

June 06, 20236 min read

The world of marketing is evolving at an unprecedented pace. With new technological advancements and changing consumer patterns, businesses that wish to thrive must be adaptable and innovative in their marketing strategies.

While blogs, static content, and ads were once a staple of marketing efforts, today's consumers demand something new and fresh. In this blog post, we will discuss why these traditional marketing approaches are outdated, and what you can do to stay ahead of the pack.


Blog writing

Blogs were once the poster child of content marketing. They provided businesses with a platform to reach audiences, educate them on their products, and build relationships. However, today's consumers have raised their expectations to a higher level.

They no longer want run-of-the-mill blog posts that simply state "why this product is great." Instead, they want personalized and engaging content that offers value and solves real problems. So, if you're still relying solely on blogs to reach your audiences, it's time to recognize that you need more than just an online journal.

Static Content:

static content

Static content refers to any content that remains the same for all users, such as product pages or the "About Us" section of a website. While it's true that creating this type of content takes a lot of time and energy, today's consumers don't just want to view static content; they want to interact with it.

Experiential marketing is becoming more and more popular, with interactive elements such as 360-degree views, augmented reality, and virtual reality capturing consumer attention. Hence, if your website is stuck in 2010, you might want to consider adding dynamic elements to keep up with the current trends and consumer demands.


Advertisements have always been a staple of traditional marketing, with businesses relying on them to build brand awareness and attract customers. But with ad-blockers becoming more widespread, users have become immune to online ads.

Moreover, most consumers consider online ads as intrusive and annoying, which means businesses must look for more non-invasive ways to reach them. Hence, it's time to shift from traditional ads to more organic and subtle forms of advertising such as influencer collaborations and content sponsorships that connect with the consumers more authentically.

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What Should You Do To Remain Relevant In The Ever Changing World Of Marketing?

Businesses must embrace new marketing strategies, which include:

Video Marketing:

One of the most effective and popular forms of content in the current marketing landscape is video marketing. Videos have become a dominant force on social media platforms, capturing the attention of users and driving engagement.

According to Wyzowl's 2021 report, 85% of businesses already use videos as a marketing tool, and 87% of businesses say video has increased traffic to their website. These statistics highlight the significance of video content in today's marketing space.

Videos have a unique ability to convey emotions, tell captivating stories, and showcase a brand's personality effectively. Through visual and auditory elements, videos can create a direct and immersive experience for viewers, fostering a deeper connection and leaving a lasting impression.

By leveraging the power of visuals, businesses can communicate their messages in a more impactful way, capturing the audience's attention and inspiring them to take action.

Moreover, video content allows businesses to demonstrate their products or services in action, providing a tangible and authentic representation. This transparency builds trust and confidence among potential customers, increasing the likelihood of conversions.

Whether it's product demos, customer testimonials, or behind-the-scenes footage, videos enable businesses to create genuine connections with their audience, ultimately driving brand loyalty and advocacy.

Here's an example of a short promotional video for social media we created we from a longer video for this client that's called content repurposing btw and you can learn all about more about it here


While video content dominates the marketing landscape, it's important not to overlook the power of podcasts. Podcasts have gained significant popularity in recent years, becoming a preferred medium for consuming information and entertainment.

With the rise of audio streaming platforms and the ease of access to podcasts, businesses have a unique opportunity to reach audiences who prefer auditory learning or engage with content while multitasking.

Podcasts offer a more intimate and personal connection with the audience. The audio format allows for in-depth conversations, storytelling, and expert insights, creating a sense of authenticity and expertise.

Businesses can leverage podcasts to share industry knowledge, interview experts, discuss relevant topics, and provide value to their listeners. By establishing themselves as thought leaders in the podcasting space, businesses can build trust, credibility, and a loyal following.

Podcast strategy

User-Generated Content:

In addition to video marketing and podcasts, another powerful trend in the marketing space is user-generated content (UGC). User-generated video content, in particular, has emerged as a compelling marketing tool that encapsulates authenticity and human connection. When users create videos to showcase their experiences with a product or service, it carries immense credibility and relatability.

User-generated video content allows real people to share their genuine opinions, emotions, and stories, which resonates deeply with potential customers. This form of marketing humanizes the advertising process, making it more trustworthy and compelling. It taps into the innate desire for social proof, as viewers are more likely to trust the recommendations and experiences of their peers.

UGC Strategy

By leveraging user-generated video content, brands can harness the organic and persuasive nature of human storytelling, fostering a genuine connection with their target audience. Encouraging customers to create videos that highlight their positive experiences with a brand not only generates authentic content but also strengthens the brand's relationship with its customers.

User-generated video content serves as a powerful endorsement and a testament to the quality and value of a product or service.

Conclusion: Embracing New Marketing Strategies: Harnessing the Power of Video, Podcasts, and User-Generated Content

In today's rapidly evolving marketing landscape, traditional approaches such as blogs, static content, and ads have become outdated and insufficient. To thrive in this dynamic environment, businesses must adapt and embrace new marketing strategies that resonate with their target audience.

Video marketing, podcasts, and user-generated content have emerged as powerful tools that engage, inform, and add value to customers.

Video content, in particular, has revolutionized the way businesses connect with their audience, allowing for emotional storytelling, immersive experiences, and genuine interactions. Podcasts offer a unique platform to share expertise and build trust, while user-generated video content leverages the power of authentic peer recommendations.

By embracing these innovative approaches, businesses can stay ahead of the competition, foster deeper connections, and enhance the overall impact of their marketing efforts.

So, if you're still relying on outdated marketing tactics, it's time to step into the world of video content, podcasts, and user-generated content. Embrace the power of genuine connections, authenticity, and human storytelling, and position your brand as a leader in the new era of marketing.

By doing so, you can captivate your audience, inspire action, and ultimately drive your business to new heights in this ever-evolving digital landscape.

So if you have any great innovative idea for video to promote your business or service and are unsure on how to bring to life we can work together to figure it out!

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Jacob Forbis

Jacob is the owner of The Customer Story. He started the business in 2017 after working in video marketing for over 6 years at a technology company based in San Antonio, TX. He has worked in corporate video since 2010 and has worked with some of the largest brands in the world.

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Why Video Content for Social Media?

Whether you are B2B or B2C, your target audience is on social media. Most brands see a huge benefit in posting on social media platforms and engaging with their customers there.

Over the past few years, it seems as though many of the social platforms have increased the visibility of video over other types of content.

It makes perfect sense. Of course we are biased, but we have always thought that video is such a powerful tool for connecting and engaging with your target audience. Video marketing is a way to showcase the human side of your business, tell your brand story, and get your products and services in front of your customers.

So it makes sense that if your customers are spending increasingly

more time on social media, and if video content is the most effective way to get in front of those customers, that you'd want to leverage social media video production as well, right?

We'd knew you'd see it our way. At The Customer Story, we are here to help. We can help you throughout the whole process - from developing your video marketing strategy, to helping you create videos. We're here to be your social media video marketing partner.

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A Better Way to Boost Your Social Media Video Marketing Content

One of the things we noticed here at The Customer Story was that our clients were not leveraging the video content we were creating for them to the fullest extent possible.

They would post video content to social media, but maybe they would forget to add captions or post youtube videos instead of uploading natively to the platform.

That's why we have decided to offer to our clients social media video production services to our clients. To take the existing corporate videos they are already spending time, money and effort on and "repurpose" them natively for the different platforms.

Don't Take Our Word For It

Hear From Our Clients

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“The Customer Story is a great partner in producing video content. High-quality work and total professionalism is the name of the game.”

Kevin Dooley


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“I loved working with Jacob and the Customer Story team. Jacob is extremely responsive, very flexible to change up the shoot at a moment’s notice or jump in to edit the final video. He is always punctual… and ready with ideas on how / where to shoot. I always know I am in good hands with Jacob and have been able to trust him with the utmost of professionalism in front of very high-level clients on a regular basis too. He’s excellent!”

Katie Schenck

Ballyhoo Blue Workshop

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“The Customer Story is a phenomenal business to work with! Jacob is easy to work with, provides quality production, and delivers on-time content. I look forward to working with him again.”

Lindsay O.

Epicor Software

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Get Our Best Practices Guide Here

Learn the best video practices for each of the major platforms. Including things like what aspect ratio to use considering most social users are on mobile devices, what types of video marketing content works on what platform (brand videos, educational videos, etc)

Frequently Asked Questions

Why Should I Trust the Customer Story?

Here at The Customer Story, we have created hundreds of corporate videos over the pasty 5+ years for dozens of companies. We realized the need for a post production service like this for companies, large and small. We are a video production company dedicated to our clients' success. Check out our reviews here.

What Platforms Should I Be On?

Whichever ones your customers and potential customers are on. We make it easy to to create engaging content optimized for each of the major social platforms, so you can stay in front of your audience in this digital world.

Can you Produce New Content, or Only Repurpose Existing Content?

Yes, of course! We got our start as a video production company and we have crews with all the necessary camera equipment and skills to create great videos with high production value. Contact us today to discuss further!

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